Amazon Beyonce Calculator
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Suggestions in this experiment, provided by the (undocumented) Google suggestion API, provide an insight into the contemporary making of meaning.

When we type the letter "a" in the Oxford dictionary, the results we get are analytic:
"a. Used when mentioning someone or something for the first time in a text or conversation."
Google, on the other hand, accumulates questions of its users and ranks them. The results show the questions of the world through the lens of Google´s ranking algorithm. This ranking influences meaning-making, as high-ranking suggestions are more conspicuous. Typing the letter "a" in Google results in this:
"amazon, airbnb, argos, apple, american airlines, asos, autotrader, autozone, adidas, amazon prime."

Note: This is the original experiment with 21 input boxes. Suggestions now stop after the fifth input box (presumably through a new limit in Google´s suggestion API).
http://penccil.com/unformation/suggested.html
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