Demian Conrad studio is based in Lausanne, Switzerland. Working mainly in the cultural field (cinema, music, conferences, etc.) and the leisure industry (restaurants, bars, hotels, etc.), the studio lends its expertise to everything related to events communication and visual identity. Some of the studio´s works are held in the Museum of Design in Zurich and the Chaumont archive. In 2010 they developed a printing process named WROP for a unique random printout using an industrial offset machine. They are currently exploring alternative methods that use traditional printing and new cutting-edge digital printing techniques.
The Cahier d'Artistes is a Pro Helvetia initiated project to promote and support visual artists in Switzerland since 1997.
For the Camerata de Lausanne, I looked for a way of visualising sound, but without using images from the world of music per se (notes, instruments, etc).
How to visualise sound?
My research led me to the work of Ernst Chladni, a German physicist and the father of modern acoustics. Chladni had discovered that by taking a copper disc sprinkled with sand and rubbing it with a bow, he could obtain geometrical figures. This fact demonstrates that music also has a physical effect on matter. So I followed the geometrical thread discovered by Chladni and used it on all communication media for the Camerata de Lausanne.
"Brocante" is a french word used for flea and antique markets. "Mercantico" takes the name after this concept. The idea of the campaign is to capture the attention of the audience by creating artistic and unusual compositions of vintage objects.
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