The history of Whoo 后, a luxury cosmetics line designed by Mario Gagliardi for LG Household and Health Care, is now South Korea´s most successful luxury brand, generating a yearly revenue of 1.4 billion US$. See here the development process of the brand. Read more at: http://mgstrategy.com/ideas/2017/10/31/the-history-of-whoo-koreas-new-power-brand/
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